What is JOI?

JOI is our patent pending nutbase which yields freshly-made nut milk within seconds A.K.A. "the easiest way to milk nuts".

How is JOI different to nut butters that I can buy in the store?

Typical nut butters are roasted and milled differently to create specific flavor and texture profiles. The JOI process is designed to create a base that is as true to its roots as possible, keeping the integrity of its only ingredient: almonds. When blended with water, our nutbase creates a truly delicious milk, unadulterated by additives and naturally sweet.

Where can I buy JOI?

On our website addjoi.com (you’re here so you probably know this). We have a few purchase options for you and offer free shipping for all U.S. orders.

  • ONE-OFF: Just want to give JOI a shot or as a gift for the luckiest person on earth? Buy a single tub, give it a taste, and decide from there. Be sure to sign up for our newsletter for discounts.
  • SUBSCRIPTION: Have JOI regularly delivered to your home and save on your order!
  • WHOLESALE: Receive wholesale pricing and start making delicious recipes with a touch of JOI. Please visit our "WHOLESALE" page, submit your information, and a representative will reach out right away.

How long does it take to receive my order?

We process and fulfill orders 6 days per week, Monday - Saturday. Most orders, using our free shipping service, will arrive to your destination within 3 business days (1 day or less for handling, 2 days in transit). Larger orders may take longer to arrive. As soon as your order is fulfilled you'll receive an email with tracking information.

Can any blender be used to mix JOI?

Yes, any blender will work! We recommend using a blender in order to get the creamiest version of a plant milk. 

Do I need to use a blender to make milk with JOI?

Nope! A protein shaker, blender bottle, or mason jar should do the trick. It'll require several more shakes than your typical protein powder but with enough agitation should you get a nice milk. Just be sure to refrigerate it when not in use.

What's the nutritional content of JOI?

Benefit from all the glorious nutrients whole Almonds and Cashews have to offer. 

 JOI Nutritional Content

What can JOI be used for?

“JOI has endless possibilities”, says everyone who uses our product. Seriously though, JOI is versatile and great in coffee, smoothies, acai bowls, as a dressing, sauce or in a soup. Slather it on toast with a little salt or churn it in an ice cream maker for a delicious treat. The list goes on...

Does JOI need to be refrigerated?

Nope. Just keep your tub of JOI in a cool dark place or under the covers of your bed (make sure it’s sealed properly of course). Once you’ve blended JOI with water, however, you will need to refrigerate the nut milk. Store JOI nut milk in the fridge for up to 7 days in an airtight container, and as always with natural products, shake before use.

What is the shelf life?

Our Almond Nutbase has an 18-month shelf life and our Cashew Nutbase has a 12-month shelf life, as long as it is properly sealed and stored in a cool dark place. Be sure to check the expiration date on your container. As a nut milk, the shelf life for our nutbases is up to 7 days. Refrigerate and shake before use.

How much water should I add to JOI?

You don’t have to be great at math to make great nut milk. These go-to ratios are a simple way to get started with JOI, but we’re not here to tell you how to live your life.

Is it normal for the nut milk to separate?

Yes, separation is perfectly normal because our base is made from a single natural ingredient, and we purposely don’t add any additives or emulsifiers (like gums and lecithins) to hold everything together. The separation is caused by the difference in density of the water and the natural oil, nutrients, and minerals. Always shake before use.

Is it normal for the oil to separate in the container?

Yes, simply stir it back into the base and you're back in action. 

What is the container made of?

We currently use a #5 polypropylene bpa free plastic container. This is a strong, lightweight vessel with high heat resistance and acts as a barrier to moisture. The container will not warp in the microwave or dishwasher so it can be reused. As waste reduction is at the core of our mission, we continually experiment with more sustainable solutions which we hope to implement in the near future.

Is JOI roasted?

No. JOI is not cooked or roasted during the production process. To maintain standards safe for consumption, all our nuts are steam-pasteurized before the milling process.

Is JOI Certified Organic?

No. Currently, we do not offer an organic option for home-use. However, it is Certified Non-GMO. We're constantly working on new and improved products - sign up for our newsletter to get the latest and greatest.

Can I make latte art with nut milk made from JOI?

Yes, JOI steams like a dream and creates a brilliant froth full of micro-bubbles. JOI is also less acidic and doesn’t separate as quickly. Why? Because you're getting all the natural fat from the almonds - we don't filter anything out. And we don’t add binders or gums or other things you can’t pronounce.

Do you have a barista blend?

No, “barista blend” is code for “more junk”. More gums, more binders, etc. We don’t need a “barista blend” because we’re already the barista’s choice.

How can I manage my subscription?

Easy. First, you need to have an account. If you don't already have one, click here. Once you're set up with an account, log in, and go to "View & Manage My Subscriptions". Here you'll be able to adjust your order frequency, change your bundle amount or pause your subscription. 

How can I earn points for my purchases?

It all starts with creating an account. Once this is done, you'll be able to start earning points for your purchases and a variety of actions. Bonus - if you subscribe to a monthly recurring order of JOI, you'll receive 2x points on all your purchases. Click here to learn more.

Still have questions?

Check out the highlights on our IG page to learn about some tips and tricks or feel free to contact us with any questions you might have. We'd be happy to hear from you! 

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