AT JOI, WE STAND FOR JUST ONE INGREDIENT

One whole, natural ingredient. Minimal processing. JOI is plant-based milk on your terms.

Try It Now

AT JOI, WE STAND FOR JUST ONE INGREDIENT

One whole, natural ingredient. Minimal processing. JOI is plant-based milk on your terms.

Try It Now

HAVE TOTAL CONTROL

JOI is just a starting point. It’s entirely up to you where you go from here. Want it creamier? Go for it. Sweeter? Go for it. Or go beyond milk with creamy dairy-free sauces, indulgent plant-based dips, next level vegan baking and plant-based protein smoothies. 

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HAVE TOTAL CONTROL

JOI is just a starting point. It’s entirely up to you where you go from here. Want it creamier? Go for it. Sweeter? Go for it. Or go beyond milk with creamy dairy-free sauces, indulgent plant-based dips, next level vegan baking and plant-based protein smoothies. 

Explore Recipes

MAKE AS MUCH OR AS LITTLE AS YOU WANT

Instant gratification, long-term value. JOI lets you make just as much plant milk as you need, when you need it. And with a shelf life of up to 18 months, you’ll never have to worry about tossing out cartons of expired milk.

Learn More

MAKE AS MUCH OR AS LITTLE AS YOU WANT

Instant gratification, long-term value. JOI lets you make just as much plant milk as you need, when you need it. And with a shelf life of up to 18 months, you’ll never have to worry about tossing out cartons of expired milk.

Learn More

WE’RE PLANT BASED AND PLANET SAFE

Thoughtfully designed packaging, 100% recyclable. One truckload of JOI is the equivalent of five truckloads of plant based milk in a carton. That’s a lot of water not being shipped around the country. And one tub of JOI saves seven milk cartons from the landfill. Talk about a mindful mouthful.

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WE’RE PLANT BASED AND PLANET SAFE

Thoughtfully designed packaging, 100% recyclable. One truckload of JOI is the equivalent of five truckloads of plant based milk in a carton. That’s a lot of water not being shipped around the country. And one tub of JOI saves seven milk cartons from the landfill. Talk about a mindful mouthful.

Get The Details

WE ENCOURAGE YOU TO PLAY WITH YOUR FOOD

Add JOI, create endless possibilities. See what plant-based recipes other cooks, foodies, and health nuts are doing with our versatile plant base. 

Find Inspiration

WE ENCOURAGE YOU TO PLAY WITH YOUR FOOD

Add JOI, create endless possibilities. See what plant-based recipes other cooks, foodies, and health nuts are doing with our versatile plant base. 

Find Inspiration

PLANT BASED, SUPER POWERED

Try Them All

PLANT BASED, SUPER POWERED

Try Them All